Wembley plays host to the annual season curtain raiser on Sunday as Manchester United take on Portsmouth.
The glorified friendly encounter pitches the Premier League champions, United, against the FA Cup holders, Pompey.
The Red Devils are the current guardians of the Shield, having overcome Chelsea on penalties 12 months ago, while their opponents have not got their hands on the trophy since 1949 - and even then they had to share it with Wolves.
Both sides may have lofty expectations heading into the new season, but history has tended to dictate that whoever emerges victorious in this contest can expect to fall short in the title race.
There have been obvious exceptions to this rule, but on only two occasions in the last 10 years have the holders of the Community Shield added the Premier League crown to their trophy cabinet.
United will be hoping to buck that trend for a second consecutive season, while they will also be keen to exact revenge on the FA Cup quarter-final defeat they suffered at the hands of Harry Redknapp's men last term which ended their treble dreams.
That success for the South Coast side was their first over United away from Fratton Park since they returned to the top flight back in 2003, so they will be looking to claim another confidence-boosting scalp.
The two sides should know what to expect from each other, as a recent pre-season friendly in Nigeria provided the ideal warm-up to the Wembley encounter.
Sir Alex Ferguson's team emerged as 2-1 victors in Abuja, but Pompey did enough to suggest that they will push United close once again this weekend.
Duo could return
United's injury concerns appear to have eased ahead of the trip to London, with Michael Carrick and Wayne Ronney returning to Ferguson's thoughts.
The duo had been struggling with a virus but both men appear to have shaken off their respective illnesses and are back in training, although Rooney will not be risked.
Gary Neville and Nani are both fit to take their place in the side, with the latter almost certain to feature ahead of completing a ban which will rule him out of the opening two games of the season.
Owen Hargreaves is not yet ready for a return to action, but is hoping to be back in the fold for United's trip to Fratton Park on 25th August.
Kanu doubt
Portsmouth's FA Cup hero Kanu faces a race against time to prove he is fit enough to face the champions.
The striker picked up a dead leg while on international duty with Nigeria and has been stepping up his rehabilitation in order to face United.
With fellow forward David Nugent sidelined with a groin problem, youngster Ben Sahar - on loan from Chelsea - could be included.
Captain Sol Campbell is recovering from a virus and is expected to lead Redknapp's men, but fellow former Gunner, Lauren, is a doubt with a dead leg.